Xiaomi
Xiaomi Corporation is a Chinese multinational electronics company founded in April 2010 by Lei Jun and a team of co-founders. It specializes in the design and manufacturing of smartphones, mobile apps, laptops, home appliances, bags, shoes, consumer electronics, and many other products. Xiaomi is also known for its MIUI, a highly customizable Android-based operating system. The company quickly grew to become one of the world's leading smartphone manufacturers, known for offering high-quality technology products at competitive prices. Xiaomi's business model initially focused on direct-to-consumer sales through online channels, which helped reduce overhead costs and maintain lower price points. Over the years, it has expanded its presence globally, entering various international markets and establishing a significant offline retail presence. Xiaomi's mission is to offer innovative technology accessible to everyone, reflecting in its diverse product lineup that extends beyond electronics to lifestyle and smart home devices.